For self-awareness: to promote mindfulnessof one’s signature strengths, middle strengths, and lesser strengths.
Since deeper awareness often leads to insights which can lead to change, it is possible that strengths knowledge (and practice therein) can lead to students becoming more informed on possible career paths they might choose. Note that this is very different from an authority or counsellor telling or guiding a student in a direction based on certain results.
For promoting positivity: To catalyse pleasure, engagement, meaning through awareness of one’s strengths that could then be used with greater frequency, intensity, or duration; and/or with greater balance, fluency, and savvy.
For improving workplace productivity and relationships. Employees become more engaged, productive, and happy when they use their strengths at work thus the VIA Survey is important for helping to catalyse strengths awareness, appreciation, and deployment in this setting. Employees can align their strengths with their current work tasks (e.g., using creativity on a work project); employers can assist employees in brainstorming possibilities and even craft jobs in ways to help employees maximize their best qualities.
“If you plan on being anything less than you are capable of being, you will probably be unhappy all the days of your life.” ― Abraham Maslow